This research was aimed to examine about the geographycal observation toward the existence of hearth industry and its sustainability in Rejosari village in 2015. This research used descriptive method with the population were about 12 industrialist. Data collecting technique used observation technique, structured interview, and documentation. Data analysis used tabulation and percentage as the basic interpretation and description in finishing the result of this research. The result of this research showed that: 1) All the industrialists needed the materials for a month was about 168 m3 of clay 2) All the industrialist said that it was not hard to recruite the employes. 3) The average of capital financial which was owned by all the industrialists was about Rp. 841.667. 4) Transportation needs of every entrepreneur always be fulfilled by means of renting. 5) Most of industrialists said that the process of production was fast enough. It was about 14,70% which had not been sold yet for each month.
